An infographic titled "Doing Business in Colombia" features a blue silhouette map of Colombia on the right and the text "Doing Business in Colombia" alongside the BizLatin Hub logo on the left. Background shows a mountain landscape. Contact info is at the bottom.

5 Tips for Building a Successful Cannabis Business in Colombia

Over the last few years, the cannabis business in Colombia has grown well. Since the law reform in 2017, Colombia has granted many licenses and, in doing so, has brought over 120 companies to its shores. It’s a great time for company formation in Colombia, whether that’s in cannabis or another field.

There are a number of reasons to start a cannabis business in Colombia. Not only does it have favorable laws, but also cheap production costs, a skilled agriculture sector and an advantageous climate. This trail-blazing plan will certainly make up a large portion of the 2025 global industry valuation of USD$63 billion. 

Having helped a number of people enter the cannabis business in Colombia, Biz Latin Hub can help you in market entry as well as ongoing support with compliancy. No one knows Latin America and the Caribbean quite as well as we do and our considerable experience in the market can help you succeed.

Cannabis in Colombia – Use a Market Entry Specialist 

cannabis business in Colombia: An informative graphic titled "Types of Companies in Colombia" against a cityscape background. It lists four types: "Sociedad Anónima (S.A.)," "Sociedad Limitada (Ltda.)," "Sociedad por Acciones Simplificada (SAS)," and "Empresa Unipersonal," guiding you on how to incorporate a company in Colombia. The BizLatin Hub logo is in
Form a cannabis business in Colombia

Market entry specialists are useful to any business coming into a new region or market, but they demonstrate further value when the industry is a new one.

Before entering the market, the business model must be set out clearly in your mind and on paper.

Being early to the market is great, but being a first-mover with a cobbled-together business plan will only result in problems later on. Know the competitors and know your consumers.

With the help of a market entry specialist, you can learn about your new commercial landscape and ensure your business is constantly up to date. 

Form a cannabis business plan

Infographic: How to register a trademark in Colombia
A cannabis business in Colombia may need to protect IP

For years, the cannabis industry in Colombia was outlawed. Now legalized, it is crucial that you have legal experts on board to help navigate the new regulatory framework. 

Colombia has manufactured a solid legal base for the new industry, however new laws are published every year that businesses must be attentive to.

Trying to keep up with new regulation can be a real headache for new firms starting out their journey.

By following instruction and procedure to the letter, your business will be off to a strong start. If not, major penalties can be incurred.

Cutting corners to speed up your route to production is not the correct route. Legal, financial and corporate advice are all elements you should consider utilizing.

Define the product subject to licensing

Colombia created four licenses that businesses can apply for: 

  • Use of seeds to sow
  • Cultivation of psychoactive cannabis plants
  • Cultivation of non-psychoactive cannabis plants
  • Manufacture of cannabis derivatives.

Businesses can obtain all four licenses or, if they know the specific market they are targeting, apply for one or two for a more specialized and specific approach. By knowing what type of products you want to produce within the range of different markets in the industry, you will save undue costs and time. 

For instance, if you are looking to produce a marketable product containing highly beneficial hemp seeds, there is, of course, no need to buy any of the other three licenses. 

Do research on the local environment

cannabis business in Colombia: A bar chart titled "Colombia Main Export Partners 2019" shows export percentages: United States 31%, China 11%, Panama 6%, and Ecuador 5%. Source: statista.com. Highlighting trade and investment, the chart features Biz Latin Hub's logo and contact details at the bottom.
A cannabis business in Colombia may be exporting

Both Colombia’s financial and physical climate can, at first, seem very alien to incoming businesses. The best businesses have not been the first ones to start selling products; they have been the ones who have done the most research and reconnaissance before setting up operations. 

Cannabis growing and cannabis export are two complex markets. Some companies have taken up to two years to conduct research on the financial and physical landscape. Things to consider before growing a plant in Colombia are soil conditions, nutrients, climate, altitude, plant genomes and landscape. 

Other elements to consider are building connections with fellow producers, seeking out skilled labor and knowing your competition. Local knowledge is invaluable. 

Be ready to adapt

The medical cannabis industry is a new one. Changes are constant. Without a history or precedent, it is often difficult to know what is best for your business. Therefore, adapting with the times is paramount. 

By staying in tune with the changes in the law, changes in techniques and machinery, and changes in public opinion, your business will remain modern and up to date. Keeping one eye on the exciting future and the other on the volatile present, you ensure you cover every base. 

Colombia has become the nucleus for cannabis production, nevertheless, other surrounding countries are on the verge of legalizing. Keep in touch with news and your legal representatives, and be first to the industry in a new country.

Biz Latin Hub can help a cannabis business in Colombia

Colombia is one of the most ideal places for agricultural business in the world. The opportunities in the global cannabis market are booming to reflect the change in social, political and commercial attitudes towards this plant.

Without a doubt, the potential for the cannabis business in Colombia is a key economic opportunity in this region. Entering this type of market presents huge returns for first movers. However, entering this industry relies on effective knowledge of local laws and a sound formation strategy.

The process of setting-up isn’t always the easiest to navigate in Colombia, so you should seek assistance from a local law firm with a good understanding of Colombia’s legislation. Learn more top tips for building a successful business in the medicinal cannabis industry, by reaching out to us.

We can offer personalized support in market entry and back-office services which are crucial to starting off on the right foot. 

Learn more about our team and expert authors.

A visual listing the services provided by Biz Latin Hub. The services include Company Formation, Legal Services, Accounting & Taxation, PEO & Recruitment, Bank Account Opening, Tax Advisory, and Visa Processing. Contact information is shown at the bottom right.
Key services offered by Biz Latin Hub can help a cannabis business in Colombia
Our Cannabis Sector Experts
Our Cannabis Sector Experts

Our Cannabis Sector Experts is the Biz Latin Hub leading experts on doing business in Our Cannabis Sector Experts via our "contact us page".

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